Buyer’s Agent vs Real Estate Agent: What’s the Difference?

Learn the real difference between a buyers agent vs real estate agent. Understand which expert you need when buying or selling property in Australia.
Real Estate Agent or Buyers Agent Showing Contract to Client

When you’re ready to buy or sell property in Australia, you’ll likely come across various professionals claiming to help. But who should you turn to for expert guidance: a buyers agent or a real estate agent? Understanding the difference between a buyers agent vs real estate agent can significantly impact your property journey.

While both play essential roles in the Australian property market, their services, responsibilities, and who they represent differ. In this blog, we’ll explore the key distinctions, benefits, and frequently asked questions to help you make an informed decision.

What Is a Buyer’s Agent?

A buyer’s agent (or buyers advocate) works exclusively on behalf of the property buyer. Their goal is to find the right property at the right price and negotiate terms that suit the buyer’s best interests.

Key responsibilities include:

  • Searching and shortlisting properties (including off-market opportunities)
  • Assessing market value and risk
  • Attending inspections and auctions on your behalf
  • Negotiating the best purchase price and conditions
  • Coordinating due diligence with other professionals (e.g., conveyancers, building inspectors)

Buyers agents are particularly helpful for:

  • First-home buyers
  • Time-poor investors
  • Expats or interstate buyers
  • Property investors seeking strategic acquisitions

Learn more about The Role of Buyer’s Agents in Australia.

What Is a Real Estate Agent?

A real estate agent, commonly known as a seller’s agent, works on behalf of the property vendor. Their job is to market the property and get the highest possible price for the seller.

Typical duties include:

  • Listing and advertising properties for sale
  • Hosting open homes and private inspections
  • Advising sellers on pricing and marketing strategy
  • Managing offers and negotiations from potential buyers

This agent is legally obligated to act in the best interests of the seller, not the buyer.

Buyers Agent vs Sellers Agent: Who Works for You?

Young couple, family making deal with Property Buyers Agent

This is the crucial difference in the “buyers agent vs sellers agent” debate. If you’re buying a home and only speaking with the agent listing the property, remember — they don’t represent you.

A buyer’s agent, on the other hand, is your property advocate from start to finish.

Read more on Why Property Investors Are Turning to Buyers Agents.

Buyer’s Agent vs Realtor: Is There a Difference?

The term “realtor” is commonly used in the US and Canada. In Australia, we don’t generally use this title. However, a “realtor” typically refers to a licensed real estate agent who may work for either buyers or sellers.

In the Australian context:

  • “Buyer’s agent” = represents the buyer
  • “Real estate agent” = represents the seller

If you’re comparing a buyer’s agent vs realtor, just know that in Australia, these roles are distinct, and the term “realtor” is not commonly used.

Why Choose a Buyers Agent?

Here’s why using a buyers agent could be one of your smartest moves:

  • Unbiased Advice: They work solely for you, the buyer.
  • Time & Stress Savings: They do the legwork, inspections, and due diligence.
  • Better Access: Tap into off-market and pre-market listings.
  • Expert Negotiation: Leverage professional negotiation skills to save money.
  • Informed Decisions: Get insights on market trends, future growth areas, and investment potential.

In competitive property markets like Sydney, Melbourne, and Brisbane, having a buyers agent on your side can give you a strategic edge.

Understanding the Cost

Buyers agents typically charge a flat fee or a percentage of the property’s purchase price (commonly 1-2%). While this is an added cost, it can be outweighed by the savings achieved through better negotiation and avoiding costly mistakes.

Also, if you’re an investor, these costs may be tax-deductible. Speak to your accountant for tailored advice.

FAQs

  1. What is the difference between a buyer’s agent and a real estate agent?
    A buyer’s agent represents the buyer’s interests, helping to find and negotiate the best property deal. A real estate agent (seller’s agent) represents the seller and aims to secure the highest sale price.
  2. Is it worth using a buyer’s agent?
    Yes, especially for first-home buyers, investors, or those unfamiliar with the market. A buyers agent can save time, stress, and potentially thousands of dollars.
  3. How to become a buyer’s agent in Australia?
    To become a buyer’s agent, you need to complete a Certificate IV in Real Estate Practice, obtain the appropriate licence through your state’s regulator, and gain experience under a licensed agency. Interested? Learn how you can Become a Buyers Agent with The Brokerage Connection.
  4. Are buyer’s agent fees tax deductible?
    If you’re purchasing property for investment purposes, your buyer’s agent fees may be tax-deductible. Always confirm with your financial adviser or accountant.
  5. Can a real estate agent also act as a buyer’s agent?
    Not at the same time for the same transaction. Doing so creates a conflict of interest. Agents must disclose who they represent.
  6. Do I need a buyer’s agent to buy property in Australia?
    No, it’s not mandatory. But having a buyer’s agent can streamline the process, especially in competitive or unfamiliar markets.

Conclusion: Which Agent Is Right for You?

A Family with a Real Estate Agent

In summary, if you’re buying a home or investment property in Australia, working with a buyer’s agent ensures you have an experienced professional in your corner — someone who’s legally and ethically committed to your success.

On the other hand, if you’re selling a property, a real estate agent will be your go-to expert.

Want help navigating your next property purchase?
At The Brokerage Connection, our expert buyers agents are here to help you secure the best deal, whether you’re a first-time buyer or a seasoned investor.

Contact us today for a no-obligation chat and get one step closer to your next property.

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